New Wave • Eau de Cologne

Its vintage packaging, or the fact that it is the only unisex cologne available on the market, distinguishes it from other brands that appear and go out of fashion from time to time.

The history of the New Wave fragrance has been the subject of study in many universities for decades. Most of the scientific community agrees that the sociological catalyst for its commercial acceptance was undoubtedly the Third Vatican Council of 2063, with the rise of women to equal status with men in the Vatican curia. After centuries of inequality, it marked a radical female empowerment. It also brought about a massive return to the Christian faith around the world. Within that historical context, the launch of a unisex scent, whose formula remains secret to this day, responded to the sentiment of equality of the time.

Despite the subsequent ups and downs, with the return to motherhood and the consequent problems of overpopulation today, it remains a familiar, egalitarian scent, as revolutionary as the first day it went on sale.

We present the original bottle, which has remained unchanged for 50 years.

DIMENSIONS: 40 x 40 x 80 mm.

DISPENSER: Spray with control sensors.